The HappyHR work plan with 6 Commercialization Objectives (CO) spans 15 months and consists of six work packages (WPs). WPs 1 and 3 are technical in content and have covered the implementation of the informatics and electronics adaptation, analytics and reporting systems needed to handle, interpret and present HR raw data. This includes basic and advanced analytical tools for the final platform and an advanced dashboard reporting system that presents the findings in a logical way, and allows managers to navigate through the data and extract the necessary metrics. The adapted system has been piloted and validated by end-users (WP4), whose observations and recommendations were implemented in the final technical revisions of the HappyHR platform. These activities were balanced by three commercial WPs which defined the commercialization path including a communication strategy, channel management, and organizational and capacity changes, engaging stakeholders and partners, protecting new knowledge, keeping up with required standards and legislation, and keeping the overall progress of the project on track (WP2, 5 and 6).
In the HappyHR project we have been able to develop service for HR departments and management to collect real-time data about employee satisfaction and motivation markers on a continuous basis. The service provides up-to-date data which is collected ensuring full anonymity. As per exploitation and communication of the results, our web site is the main communication channel. On top of that we have created a communication strategy which addresses both our sales channels and includes customized content for our target markets. The communication strategy includes up-scaling marketing team, production of marketing and sales materials, attending tradeshows, and meeting with investors. Our service has reached TRL9 and together with the BIP and CP is ready for full-scale production and rapid scaling.
