The project kicked-off in October 2017 and the project’s internal communication and management procedures were established and executed. Throughout the project, the Coordinator compared the project’s implementation against its scope and objectives. In total, 41 deliverables were produced, and all of the 8 milestones were reached.
The consortium implemented the communication strategy and developed project website, social media channels, project materials, 99 videos, 103 news articles, 7 publications, 17 newsletters, 9 press releases, 10 podcast episodes as well as the Sandbox project presentations and materials. MediaRoad used the opportunity provided by 84 various external conferences and meetings to disseminate the project and feature in a majority of them as a speaker.
The Sandbox Hub set up a European network of media innovation accelerators. Sandboxes are hosted by media organisations and collaborate with media-related start-ups involving technology, journalism, social media and content. The Sandbox Hub is a big success with 18 organisations joining so far. It supports new entities by sharing innovation management guidelines and a toolkit during dedicated training sessions. The Hub facilitated over 20 international pitching events and provided matchmaking between media companies and media start-ups.
The Policy Hub nurtured the creation of a sustainable ecosystem for the development of a long-term policy vision for the whole European media sector. This was achieved through a series of stakeholder consultations, reports and research updates. The Policy Hub has published 8 policy-oriented newsletters and 2 Vision Documents: “The Future of Media Innovation – European Research Agenda beyond 2020” and “Future and emerging technological trends for the media sector”.
MediaRoad successfully developed and still maintains a network of over 50 official stakeholders, including broadcasters, production companies, R&D institutes, key creative sector players, new media, technology-developing SMEs, journalists and academics. This network, as well as the organization of 10 thematic conferences and a podcast series, are the highlights of this hub. Beyond the project, MediaRoad will uphold the network and will further support connecting, educating and enabling this community.
The MediaRoad’s compliance with ethical requirements was demonstrated, such as the inclusion of the GDPR provisions and ethics clearance, privacy policy, policy for the use of image, and opinions of those taking part in project activities.