The preceding activities of the Night were part of the awareness campaign, which consisted of on-line and off-line activities. Pre-events, presentations of research professions and work were performed at secondary schools across the country, in order for secondary school students to get to know researchers from various scientific fields and to enable them to participate in competition and at events. Researchers, in most cases, returned back to the high schools they attended to present their careers, life paths, decisions and work. They delivered, beside the messages of the project, also more personal messages such as I was sitting in your chair once and now I am here! You can do it! It is there for you! The awareness campaign of the HUMANITIES ROCK! Project is twofold: online with a website and social media profiles (Facebook, Twitter, Instagram and You tube) constantly updated with information (videos, programmes, descriptions, follow-ups, etc.) about the Researchers` Night 2018 – 2019 project and in by more traditional means with printed materials (e.g. posters, programme leaflets, roll ups). A different pre-events were organised to rise awareness of the Night. We organised round tables, three-day winter school for young mathematics, storytelling for kindergarten children and observation nights at Observatory Golovec, Ljubljana.
At the European Researchers' Night 2018/2019, we organised 96 pre-events and 99 events on 26 different locations (20 locations in Ljubljana, 1 in Koper, 1 in Murska Sobota and 1 in Lendava, 1 in Ilirska Bistrica, 1 in Ihan and 1 in Ljutomer). 99 events were prepared by 247 researchers from 15 different faculties and academies from the University of Ljubljana, and so we covered all different fields of research work (humanities, natural science, social science, etc.). We also involved three MSCA fellows in our project. All events in 2018 were dedicated to the European Year of Cultural Heritage and in 2019 to 100 years of University of Ljubljana. Our aim was to inform the general public about what researchers do, putting extra focus on young people, so most of attendees were kids (age 4-15) and young people (age 17-25), especially in the morning time, and in the afternoon mostly families and people after their work attended the events. In the evening, a lot of visitors and passers-by listened to the concert on the main stage on the Novi trg square. One of the events – The Proactive Social Role of Science – was completely aimed towards researchers to inform them about EU projects, new possibilities of applying for EU projects and workshops. The Humanities Rock! was project activities were covered by the national television and radio and the national newspaper.
To mesure the impact of our project in 2018: 960 survey questionnaires were filled out on the streets and in secondary schools (363 before the main event and 597 after the main event. Qualitative data collected from the attendees show that at least some of them noticed the promotion of the main event in the media and most of them expressed interest and/or positive attitudes towards science as a result of participating at the events. In 2019: 800 survey questionnaires were filled out on the streets and in secondary schools (400 before the main event and 400 after the main event). The results show that the most positive attitudes were expressed about the importance of the social sciences and humanities, followed by attitudes about research in general and attitudes towards the EU. In comparison with the event in 2018, all attitudes are on average slightly more positive. Again all percentages of agreement are higher than in 2018.
