Periodic Reporting for period 1 - ADVERSARY (Digital platform for hands-on cybersecurity training)
Periodo di rendicontazione: 2018-11-01 al 2019-02-28
Cyberattacks in EU are costing businesses approx. €208 billion/year (1.6% of GDP) due to data breaches exploited by hackers. Indeed, 97% of companies are breached, putting not just companies themselves but also individual privacy of their customers at risk. Adversary is a novel cybersecurity platform that helps companies minimize vulnerabilities from the very early stages of development, thanks to effective training of security managers and software developers. Our platform provides tools for hands-on cybersecurity training through a gamified experience that fosters participation, comprehension and reduces drop-outs.
In this report, we present an analysis of the global cybersecurity market including trends, main drivers, geographical segmentation, and, the place of application security awareness training within this market landscape. We identify visible opportunities for our Adversary training platform within this market. We analyze our competitors and perform a detailed patent search regarding our innovation that confirmed our freedom to operate We describe our commercial strategy, including our pricing model, sales channels to reach potential customers, and, partners. We present our exploitation and escalation strategies, and, we give the descriptions of our other close to market activities such as dissemination and marketing. Finally, we assess the financial viability of the project and our company.
Cybersecurity is a growing issue at political (elections), societal (social media / privacy) and economic levels. World Economic Forum identified cyberattacks as the 3rd highest priority global risk just below extreme weather events and natural disasters and even above failure of climate-change mitigation in terms of likelihood and 6th highest in terms of impact. With Adversary, organizations can take a proactive stance on cybersecurity from the 1st day of development, slashing potential costs (economic, political, social, privacy) of later-stage vulnerabilities.