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Fighting counterfeiting in Olive Oil with blockchain - a working product has arrived

Descripción del proyecto

Tecnología de cadena de bloques para combatir a estafadores del aceite de oliva

Hay ciertos aceites de oliva extra virgen que podrían ser falsos. Pueden haberse diluido con aceite de baja calidad o refinado por medios químicos o con aceite pasado de fecha para cuando llega al mercado. El negocio de la falsificación del aceite de oliva en la Unión Europea ha crecido rápidamente y las inspecciones y las multas no permiten resolver este problema. El proyecto financiado con fondos europeos STOPTHEFRAUDINOLIVEO desarrolla un producto basado en la cadena de bloques para que funcione como sello digital que permita a los consumidores detectar fácilmente botellas falsificadas con sus teléfonos móviles. El proyecto se dirigirá a asociaciones y productores de aceite de oliva de Europa para presentarles los sellos digitales del aceite de oliva y explicarles cómo pueden utilizarlo para combatir a los estafadores.

Objetivo

Legal, serious European producers of original olive oil are struggling against the fraud committed by European and non-European counterfeiters. Solutions are not working well enough: either they don’t work, either they require high investments for small companies, either they unsuccessfully try to oblige non-willing distributors (more on that later)… Fines and inspections don’t work. And Consumers keep on been unprotected, at a European and non-European level. It is time to do something different and radical. In the following pages you will see • A deep-tech, working blockchain-based product that acts as a (digital) Seal, blowing away the economics of the counterfeiters. Please, do have a look! https://www.linkedin.com/feed/update/urn:li:activity:6489484643006509056 • A product that puts in the hands of hands of the customers, through their smartphones, and without apps or cryptocurrencies, a definitive weapon to tell out the original oil from the fake one and even more, once one bottle is identified as fake, the whole batch of counterfeited bottles is marked as “fake”. It is a kind of “vaccination”. • A product which has already an early adopter, producer of olive oil from millenary trees from Catalunya, Spain (https://www.filosofiagourmet.com/en/). • A company with ongoing talks with a larger group of producers of olive oil from Andalusia, interested in the product for their exports to Poland, UK and others. • A company that has contracts to issue more than 100.000 blockchain certificates in other fields (Education, Health and idCards), with a similar technology blockchain is not experimental for us! It is our business. And we want to make the Olive Oil Digital Seals a big business for Europe. Now we need to fine-tune the product and explore and expand the markets We plan to approach Olive Oil producers and associations in Europe to show our solutions, personalize it and make it it broadly accepted.

Convocatoria de propuestas

H2020-EIC-SMEInst-2018-2020

Consulte otros proyectos de esta convocatoria

Convocatoria de subcontratación

H2020-SMEInst-2018-2020-1

Régimen de financiación

SME-1 - SME instrument phase 1

Coordinador

HASHED BLOCKTAC SL
Aportación neta de la UEn
€ 50 000,00
Dirección
CALLE MARINADA 14
08230 BARCELONA
España

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Pyme

Organización definida por ella misma como pequeña y mediana empresa (pyme) en el momento de la firma del acuerdo de subvención.

Región
Este Cataluña Barcelona
Tipo de actividad
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Enlaces
Coste total
€ 71 429,00