Descrizione del progetto
Un festival della scienza in Spagna celebra la ricerca
Wanderlust è il festival scientifico più grande della Spagna, ispirato a un concetto che promuove l’entusiasmo della scoperta, dell’esplorazione e della ricerca nonché l’emozione del condividere il lavoro dei ricercatori con il grande pubblico. Il progetto Wanderlust, finanziato dall’UE, che organizzerà l’undicesima edizione del festival, combinerà una vasta gamma di attività progettate per valorizzare e divulgare il ruolo sociale e il lavoro dei ricercatori. Il progetto contribuirà all’organizzazione di eventi e campagne di comunicazione e offrirà consulenza e formazione su strumenti e didattiche della comunicazione ai ricercatori. Wanderlust ha come target il grande pubblico: prevede, infatti, di raggiungere 375 000 persone tramite la campagna promozionale e di attrarre 16 000 partecipanti agli eventi.
Obiettivo
Wanderlust is the name of the European Researchers Night in Zaragoza. This year 2020 it will celebrate the 11th edition. Wanderlust is a concept that includes the core values of research: the excitement of discovering, exploring, researching and the emotion of sharing this stimulating work with society. Wanderlust is the largest scientific festival in Spain and consists of a true festival of culture that combines different kinds of activities and performances to get all audiences, from 3 to 99 years old. Both the event and the program of activities are designed to value and disseminate the figure and valuable work of our researchers. In order to get this goal, we carry out synergies and innovative experiences that combine research with other cultural disciplines. The success of the project is based on the experience of the organizing team. Esciencia is a company specialized in science outreach with more than 13 years of experience and with a multidisciplinary team of 30 employees. We have been the organizers in the past 10 editions. We have the “know-how” to make this event a success of participants and impact scope, as well as satisfaction of the visitors. We use a proved methodology whose strengths are: the event's communication campaign, communication advice and training in didactic and communication tools to researchers to set up their performances, and the evaluation procces that allows us to enforce the suggestions of the public and to improve the event. As a result of this experience we have a network of stakeholders, sponsors, researchers and suppliers that guarantee the achievement of th objectives. Our event has become a national reference. We have created a powerful network of contacts and collaborate with several projects. In this edition we improve our rates of participation and impact and we will reach 375,000 people with the promotional campaign and 10,000 direct participants in the event.
Programma(i)
Argomento(i)
Meccanismo di finanziamento
CSA - Coordination and support actionCoordinatore
50720 Zaragoza
Spagna
L’organizzazione si è definita una PMI (piccola e media impresa) al momento della firma dell’accordo di sovvenzione.