Turning urban biowaste into a resource is a major key to a circular economy. WaysTUP! aims to demonstrate the establishment of new value chains for urban biowaste utilisation through a multistakeholder approach in line with circular economy. WaysTUP! is designed to showcase a portfolio of new “urban biowaste to biobased products” processes starting from different feedstocks i.e. fish and meat waste, spent coffee grounds, household source separated biowaste, used cooking oils, etc. The processes will result in the production of food and feed additives, flavours, insect protein, coffee oil, bioethanol, biosolvents, bioplastics etc. End-product characterisation and safety assessment will be implemented as well as Life Cycle Assessment of the value chains to assess their environmental impact. Moreover, WaysTUP! will develop and implement a behavioural change approach with citizens and local communities by improving the current perception of citizens and local communities on urban biowaste as a local resource, enhancing the active participation of citizens in the separate collection of urban biowaste and improving customer acceptance of urban biowaste derived products. New profitable business models will be developed preparing market entry of the technology solutions demonstrated, as well as of the end-products resulting from them. The project will also provide guidance to city managers on adopting new organizational models supporting the valorisation of urban biowaste, as well as evidence-based EU level policy recommendations for decision makers. Pilot demonstrations will take place in Valencia, London, Alicante, Prague, Athens, L'Alcúdia, Terni and Chania.
Circular economy, Biowaste