Bladder cancer (BCa) is the ninth most common malignancy globally, with an estimated 430.000 new diagnoses annually, while it has the highest lifetime treatment costs per patient of all cancers. Cystoscopy, the gold standard for bladder cancer screening, is an invasive technique that can miss diagnose of small tumours and carcinoma in situ. Therefore, many techniques have been introduced using alternative imaging methods or Artificial Intelligence techniques. Ultrasound (US) is one of the alternative technologies that become widely used among physicians and researchers being non-invasive, faster, safer and cheaper than magnetic resonance imaging and computer tomography. US allows for real-time diagnosis, positioning of medical device and visualization of the efficacy of surgical removal of the lesion, and being non-invasive also for multiple investigations during the follow-up of the patient. In the case of three-dimensional (3D) Ultrasound (US) volume reconstruction and visualization are still time-consuming (in particular for high-volume organ as bladder), being manual or semi-manual processes and requiring well trained people.
In the AIR3D we aim to explore the business potential of the EDIT software in order to bring it closer to the market and to its commercialization by preparing the ground for clinical phase. zThe AIR3D will deliver the go to market roadmap involving manufacturers of imaging devices and researchers, while early adopters will be involved to evaluate the software for its usability, efficiency and effectiveness. The activities that will be performed towards to that objective are analysed in the following sections and are completely differentiate from the activities foreseen in the EDIT work plan that includes development, dissemination and validation activities of novel technological platforms combining ultrasound elastography and photoacoustic imaging on the bladder instilled with targeted plasmonic gold sensors in preclinical models.
To move towards the commercialisation stage, the objectives of the AIR3D are to:
• Increase the use readiness of the innovation.
• Identify a detailed commercialisation approach.
• Prepare for going to market.