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A 360 DEGREES PERSPECTIVE ON THE VALUE OF MUSIC

Objective

Background music played in shops, bars, restaurants and other venues contributes to their revenue, increases the well-being of customers, and is an important source of revenue intellectual property rights (IPR) holders of the music. Yet, stakeholders have insufficient insight into the use of background music. Venues lack information about the value of music, collective management Organizations (CMOs) lack information for accurate royalty distribution, creators lack information about the usage of their music and policy makers are in the dark about the social and economic value of music.

Our goal is to create a digital platform that collects data about the value of music played in venues for different stakeholders.
The Platform collects data at a fine-grained level using fingerprinting technology and combines this with data held by CMOs to make this transparently available to stakeholders in the EU music ecosystem, including, creators, venues and policy makers. With this data, creators will understand the value of music and be able to identify new business opportunities. Venues will be able to assess the value of music for their revenue. Policy makers gain insight into the impact of events in the music ecosystem so that responses to disruptions like the Covid-19 pandemic can be based on data.

The consortium consists of five CMOs, two universities, a fingerprinting company, a European lobby company for artists, and a company on ecosystem design. Jointly, their customers cover all relevant stakeholders in the EU music ecosystem. The universities will develop a theory of music value based on real-world experiments with the CMOs and their customers. They will design a distributed architecture for secure collecting and sharing of data together with the fingerprinting company. We develop the Platform in two iterations of 18 months each. We will also design a business model and governance structure for further development and use of the Dashboard after the project completes.

Coordinator

STICHTING VU
Net EU contribution
€ 679 986,98
Address
De Boelelaan 1105
1081 HV Amsterdam
Netherlands

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Region
West-Nederland Noord-Holland Groot-Amsterdam
Activity type
Higher or Secondary Education Establishments
Other funding
€ 0,00

Participants (9)

THE VALUE ENGINEERS B.V.
Netherlands
Net EU contribution
€ 289 166,00
Address
Van Burenlaan 7
3761 BZ Soest

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
West-Nederland Utrecht Utrecht
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Other funding
€ 0,25
STICHTING TER EXPLOITATIE VAN NABURIGE RECHTEN (SENA)
Netherlands
Net EU contribution
€ 114 166,00
Address
Catharina Van Renneslaan 20
1217 CX Hilversum

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Region
West-Nederland Noord-Holland Het Gooi en Vechtstreek
Activity type
Other
Other funding
€ 0,25
VERENIGING BUMA
Netherlands
Net EU contribution
€ 114 166,00
Address
Saturnusstraat 46-62
2132HB Hoofddorp

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Region
West-Nederland Noord-Holland Groot-Amsterdam
Activity type
Other
Other funding
€ 0,25
UNIVERSITAT POLITECNICA DE VALENCIA
Spain
Net EU contribution
€ 574 321,25
Address
Camino De Vera Sn Edificio 3a
46022 Valencia

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Region
Este Comunitat Valenciana Valencia/València
Activity type
Higher or Secondary Education Establishments
Other funding
€ 0,00
BMAT LICENSING SL
Spain
Net EU contribution
€ 545 500,00
Address
Carrer De Rosés 39-41
08028 Barcelona

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Este Cataluña Barcelona
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Other funding
€ 0,00
GDA - COOPERATIVA DE GESTAO DOS DIREITOS DOS ARTISTAS INTERPRETES OU EXECUTANTES CRL
Portugal
Net EU contribution
€ 211 256,00
Address
Avenida Defensores De Chaves 46-46b
1000-120 Lisboa

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SME

The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed.

Yes
Region
Continente Área Metropolitana de Lisboa Área Metropolitana de Lisboa
Activity type
Other
Other funding
€ 0,25
GT Musiikkiluvat Oy
Finland
Net EU contribution
€ 292 000,00
Address
Keilasatama 2a
02150 Espoo

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Region
Manner-Suomi Helsinki-Uusimaa Helsinki-Uusimaa
Activity type
Other
Other funding
€ 0,00
IRISH MUSIC RIGHTS ORGANISATION COMPANY LIMITED BY GUARANTEE
Ireland
Net EU contribution
€ 143 750,00
Address
Copyright House Pembroke Row Lower Baggot Street
D02HW59 Dublin

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Region
Ireland Eastern and Midland Dublin
Activity type
Private for-profit entities (excluding Higher or Secondary Education Establishments)
Other funding
€ 0,00
ASSOCIATION OF EUROPEAN PERFORMER ORGANISATION ASBL A.E.P.O.
Belgium
Net EU contribution
€ 31 250,00
Address
Avenue De Cortenbergh 116
1000 Bruxelles

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Region
Région de Bruxelles-Capitale/Brussels Hoofdstedelijk Gewest Région de Bruxelles-Capitale/ Brussels Hoofdstedelijk Gewest Arr. de Bruxelles-Capitale/Arr. Brussel-Hoofdstad
Activity type
Other
Other funding
€ 0,00