Objetivo The strategic objective of HEALTH-TV is to contribute to the development of public awareness on European Health research in all European countries through television media. This objective will be reached through the exploitation and the customisation of a highly innovative TV media communication model, successfully implemented by the HEALTH-TV partnership over the past 5 years. The project will: • Fill the existing communication gap between the technical content vehiculed by the Health research and the understanding skills of the general public • Identify the key results of the Health Theme, through the permanent consultation of its relevant constituencies (including the Commission Services) and an in-depth punctual research towards individual Health projects. • Create a series of 12 high-quality free-of-rights Video News Releases (VNRs) for the general public on the basis of the key results of the research. HEALTH-TV audiovisuals will be conceived in such a way to be easily adaptable to the needs of a wide spectrum of European TV channels, either for news or features usage. The audiovisuals will mostly focus on publicly available Health projects’ results. • Include HEALTH-TV audiovisual productions into the scientific and news TV broadcasting mainstreams of major national TV channels Europe-wide by targeting broadcast media from the 27 EU Member States. • Collect actual broadcasts made by European TV stations and include them on a DVD at the end of the project, for future use and exploitation. • Monitor the progress of the project and assess its achievements and success. • Measure the media impact of the project. The project expects to have each of its audiovisual production broadcast by at least 8 major national TV stations throughout Europe and to reach an overall public TV audience of several tens of millions people. Palabras clave science communication television media Programa(s) FP7-HEALTH - Specific Programme "Cooperation": Health Tema(s) HEALTH-2007-4.1-5 - Global initiative on gene-environment interactions in diabetes/obesity in specific populations Convocatoria de propuestas FP7-HEALTH-2007-A Consulte otros proyectos de esta convocatoria Régimen de financiación CSA-SA - Support actions Coordinador ICONS SRL Aportación de la UE € 277 274,00 Dirección VIA SANTA MARIA 39 38068 Rovereto Tn Italia Ver en el mapa Región Nord-Est Provincia Autonoma di Trento Trento Tipo de actividad Private for-profit entities (excluding Higher or Secondary Education Establishments) Contacto administrativo Mario Martinoli (Mr.) Enlaces Contactar con la organización Opens in new window Sitio web Opens in new window Coste total Sin datos Participantes (3) Ordenar alfabéticamente Ordenar por aportación de la UE Ampliar todo Contraer todo GEDEON PROGRAMMES SA Francia Aportación de la UE € 177 406,00 Dirección 155 Rue de Charonne 75011 PARIS Ver en el mapa Tipo de actividad Private for-profit entities (excluding Higher or Secondary Education Establishments) Contacto administrativo Corinne David (Ms.) Enlaces Contactar con la organización Opens in new window Coste total Sin datos LEONARDO FILM GMBH Alemania Aportación de la UE € 143 487,00 Dirección Marie-Curie-str. 26129 Oldenburg Ver en el mapa Región Niedersachsen Weser-Ems Oldenburg (Oldenburg), Kreisfreie Stadt Tipo de actividad Private for-profit entities (excluding Higher or Secondary Education Establishments) Contacto administrativo Elmar Bartlmae (Mr.) Enlaces Contactar con la organización Opens in new window Coste total Sin datos ASSOCIATION POUR LA RECHERCHE ET LE DEVELOPPEMENT DES METHODES ET PROCESSUS INDUSTRIELS Francia Aportación de la UE € 101 744,00 Dirección BOULEVARD SAINT MICHEL 60 75272 Paris Ver en el mapa Región Ile-de-France Ile-de-France Paris Tipo de actividad Research Organisations Contacto administrativo Delphine Bonnin (Ms.) Enlaces Contactar con la organización Opens in new window Sitio web Opens in new window Coste total Sin datos