DISRUPTIVE EYE TRACKING FOR MOBILE EXPERIENCE OPTIMISATION

Información del proyecto

EyeTrack

Identificador del acuerdo de subvención: 696305

DOI

10.3030/696305

Proyecto cerrado

Fecha de la firma de la CE 19 Agosto 2015

Fecha de inicio 1 Septiembre 2015

Fecha de finalización 29 Febrero 2016

Financiado con arreglo a

• INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT)

Coste total

€ 71 429,00

Aportación de la UE

€ 50 000,00

Coordinado por

MATCHIC LABS
France

Periodic Reporting for period 1 - EyeTrack (DISRUPTIVE EYE TRACKING FOR MOBILE EXPERIENCE OPTIMISATION)

Período documentado: 2015-09-01 hasta 2016-02-29

Resumen del contexto y de los objetivos generales del proyecto

The EyeTrack project will develop the first eye-tracking system truly adapted to mobile usages and seamlessly combined with a user-testing environment accessible to every digital team.

The objectives of the project in phase 1 was to obtain a clear roadmap of the industrialization of the product, to meet with potential customers in targeted client segments, and to validate a key technical feature of the eye-tracking system.

Trabajo realizado desde el comienzo del proyecto hasta el final del período abarcado por el informe y los principales resultados hasta la fecha

During Phase 1, we achieved an industrial feasibility study based on our current industrial design, a technical feasibility study of eye-tracking in specific conditions, a market assessment study and customer validation, and a detailed business plan.

The main results are a clear roadmap on industrialization with cost optimization of the system, a path to high robustness of our eye-tracking algorithm, and many insights in terms of customers’ expectations and needs.

Avances que van más allá del estado de la técnica e impacto potencial esperado (incluida la repercusión socioeconómica y las implicaciones sociales más amplias del proyecto hasta la fecha)

The EyeTrack project will lead to a very innovative eye-tracking system capable of delivering user experience data on mobile devices. It will have a large impact on a fast growing digital market where measuring visual attention in mobile usage is highly challenging.

Matchic Labs

Matchic Labs 1st eye-tracking glasses, at Futur en Seine 2015