The Project Number 711367 (Project Acronym WIDGET 3.0) has three main objectives: a) Increase the number of donations (increasing the conversion rate and the average donation amount); b) cover the whole e-retailers segments, going through ecommerce to digital banking and also passing to physical POS and retailers, covering different types of billing systems, vending systems and payment systems; c) use process automation for increase our platform scalability and reduce operating costs.
Worldcoo vision is to become the worldwide leading tech tool in funding high social impact projects and causes. In 2016 we opened new fundraising channels and we have passed now the 100 projects funded in more than 20 countries, having raised more than 540.000€ for social projects and causes.
In that sense, the WIDGET 3.0 Project is helping us achieving our objectives, developing new channels of fundraising, growing in different markets of the EU and also helping NGOs and charities from different markets of the EU.