Objective Driving style is seen not only to become a significant cause of greenhouse gas (GHG) and other air pollutant emissions but also a critical parameter regarding road safety, with huge social & financial adverse effects. GamECAR aims to develop a highly innovative and interactive Serious Games platform that will empower and guide users to adopt an eco-friendly driving style. This will be achieved, without distracting users from safe driving, through a multidisciplinary approach aiming at the development of a user friendly, unobtrusive multi-player gaming environment, where the users will not only play collaboratively/competitively using their mobile device but also using the car itself and their own bodies, thus turning eco-driving into an immersive and highly motivating experience. The sensing infrastructure of GamECAR will not only acquire data related to driving from an OBD sensor that will capture a complex set of parameters related to eco-driving, but will also sense environmental and physiological parameters of the driver, so as to better position the state of the system (car) in context (environment, user). The use of virtual user models and cognitive modeling of the users, will further boost personalization and adaptation of the game itself with respect to the needs of the individual driver.The GamECAR system will be quantified and evaluated in test campaigns with drivers in three different sites. Quantification campaigns serve system development and evaluation campaigns demonstrate usefulness and exploitation potential. Finally, the project has a clear exploitation plan through a balanced and highly complementary composition of SMEs that have specific roles in the development of the integrated GamECAR system.The impact of such a holistic and innovative approach is huge and the foundations laid here are expected to result in a widespread adoption of sensor-based gamification platforms in areas going far beyond eco-driving. Fields of science natural sciencescomputer and information sciencesinternetinternet of thingsengineering and technologyenvironmental engineeringair pollution engineeringengineering and technologyelectrical engineering, electronic engineering, information engineeringelectronic engineeringsensorssocial sciencessocial geographytransportengineering and technologyenvironmental engineeringenergy and fuels Programme(s) H2020-EU.2.1.1. - INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT) Main Programme Topic(s) ICT-24-2016 - Gaming and gamification Call for proposal H2020-ICT-2016-2017 See other projects for this call Sub call H2020-ICT-2016-1 Funding Scheme IA - Innovation action Coordinator PANEPISTIMIO PATRON Net EU contribution € 232 750,00 Address University campus rio patras 265 04 Rio patras Greece See on map Region Κεντρική Ελλάδα Δυτική Ελλάδα Αχαΐα Activity type Higher or Secondary Education Establishments Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 Participants (6) Sort alphabetically Sort by Net EU contribution Expand all Collapse all UNIVERSITY OF LEEDS United Kingdom Net EU contribution € 175 000,00 Address Woodhouse lane LS2 9JT Leeds See on map Region Yorkshire and the Humber West Yorkshire Leeds Activity type Higher or Secondary Education Establishments Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 BRAINSTORM MULTIMEDIA SL Spain Net EU contribution € 150 062,50 Address Calle maestro gozalbo 23 planta 1 puerta 3 46005 Valencia See on map SME The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed. Yes Region Este Comunitat Valenciana Valencia/València Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 64 312,50 FUNDACION PARA LA PROMOCION DE LA INNOVACION INVESTIGACION Y DESARROLLO TECNOLOGICO EN LA INDUSTRIA DE AUTOMOCION DE GALICIA Spain Net EU contribution € 97 750,00 Address Poligono industrial a granxa calle a parcelas 249-250 36400 Porrino pontevedra See on map Region Noroeste Galicia Pontevedra Activity type Research Organisations Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 SPARK WORKS ITC United Kingdom Net EU contribution € 116 900,00 Address Upper floor 74 high street DE11 8HS Swadlincote derbyshire See on map SME The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed. Yes Region East Midlands (England) Derbyshire and Nottinghamshire South and West Derbyshire Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 50 100,00 UNIVERSITE GUSTAVE EIFFEL France Net EU contribution € 141 250,00 Address 5 boulevard descartes campus de marne-la-valle 77454 Marne-la-vallee See on map Region Ile-de-France Ile-de-France Seine-et-Marne Activity type Higher or Secondary Education Establishments Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 0,00 KITE SOLUTIONS SRL Italy Net EU contribution € 108 500,00 Address Contrada costa 9 21034 Cocquio trevisago va See on map SME The organization defined itself as SME (small and medium-sized enterprise) at the time the Grant Agreement was signed. Yes Region Nord-Ovest Lombardia Varese Activity type Private for-profit entities (excluding Higher or Secondary Education Establishments) Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Other funding € 46 500,00