Project description DEENESFRITPL Imaging technologies in communication, art, and social sciences Educational programmes are insufficiently structured when it comes to teaching students how to read and interpret visual communication signs present in social spaces, a skill that is indispensable for culturally developed communication. The MSCA-funded TICASS project aims to introduce visual literacy into educational programmes and contribute to the development of cultural awareness in the business sector. European and African project partners will conduct seminars, trainings, workshops and research and elaborate artistic exhibitions and reports on education. Three anthologies will also be delivered. Research outcomes will be shared with market representatives as the technologies of imaging analysis could be beneficial to conscious business enterprises and creative industries. Show the project objective Hide the project objective Objective In the face of images’ proliferation in all areas of human life, we can talk about the necessity of education on how to adjust to and operate in visual space, to read even and develop the language reflecting such culture. In response to the above mentioned social challenges, we have developed a subject of our scientific interest, which is reading images in spaces of transfer (mobility) of people in urban visual environment and across different cultures.We want to conduct our research at the airports, in trains and on metro stations, in parking lots, elevators, corridors (at the academies and universities, but also in tunnels), and in public transport (buses, trams, cabs and underground).The main problem is that in educational programs there is a lack of teaching students how to read and interpret visual communicates present in social spaces, which is indispensable for culturally developed and conscious communication on a global scale.Therefore, we have to realize the TICASS project to introduce into educational programmes visual literacy and to contribute to the development ofawareness of cultural specifics of visual literacy in business.The project will be realized by means of secondments between European and African Partners, during which we will conduct seminars, trainings,workshops, research and elaborate artistic exhibitions. There will be also delivered reports on education and three anthologies.The project on technologies of imaging is an unprecedented within social sciences and humanities, because in educational programs there is no teaching how to read and interpret visual communicates present in social spaces.The research outputs will be shared also with market representatives, because the analysis of meanings and ways of functioning of images and technologies of imaging in different coutries can serve also conscious business (media, IT, design, creative industries). Fields of science social sciencessociologyengineering and technologymaterials engineeringcolorshumanitiesartsvisual artssocial sciencessocial geographytransportpublic transportsocial sciencespolitical sciencesgovernment systems Keywords technologies of imaging iconosphere urban space digital imagery scientific images Programme(s) H2020-EU.1.3. - EXCELLENT SCIENCE - Marie Skłodowska-Curie Actions Main Programme H2020-EU.1.3.3. - Stimulating innovation by means of cross-fertilisation of knowledge Topic(s) MSCA-RISE-2016 - Research and Innovation Staff Exchange Call for proposal H2020-MSCA-RISE-2016 See other projects for this call Funding Scheme MSCA-RISE - Marie Skłodowska-Curie Research and Innovation Staff Exchange (RISE) Coordinator AKADEMIA SZTUKI W SZCZECINIE Net EU contribution € 117 000,00 Address PL. ORLA BIALEGO 2 70562 Szczecin Poland See on map Region Makroregion północno-zachodni Zachodniopomorskie Miasto Szczecin Activity type Public bodies (excluding Research Organisations and Secondary or Higher Education Establishments) Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Total cost € 117 000,00 Participants (4) Sort alphabetically Sort by Net EU contribution Expand all Collapse all UNIVERZITA JANA EVANGELISTY PURKYNE V USTI NAD LABEM Czechia Net EU contribution € 153 000,00 Address PASTEUROVA 3544/1 400 96 Usti Nad Labem See on map Region Česko Severozápad Ústecký kraj Activity type Higher or Secondary Education Establishments Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Total cost € 153 000,00 STOWARZYSZENIE EDUKACJA, NAUKA, KULTURA Poland Net EU contribution € 135 000,00 Address UL. FRANCISKA GILA NR2 LOK.4A 71-457 Szczecin See on map Region Makroregion północno-zachodni Zachodniopomorskie Miasto Szczecin Activity type Other Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Total cost € 135 000,00 UNIVERSITA DEGLI STUDI DI MACERATA Italy Net EU contribution € 99 000,00 Address VIA CRESCIMBENI 30-32 62100 Macerata See on map Region Centro (IT) Marche Macerata Activity type Higher or Secondary Education Establishments Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Total cost € 99 000,00 POLISH UNIVERSITY ABROAD United Kingdom Net EU contribution € 126 000,00 Address 238-246 KING STREET W6 0RF London See on map Region London Inner London — West Kensington & Chelsea and Hammersmith & Fulham Activity type Research Organisations Links Contact the organisation Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Total cost € 126 000,00 Partners (2) Sort alphabetically Sort by Net EU contribution Expand all Collapse all Partner Partner organisations contribute to the implementation of the action, but do not sign the Grant Agreement. UNIVERSITY OF THE WITWATERSRAND JOHANNESBURG Participation ended South Africa Net EU contribution € 0,00 Address JAN SMUTS AVENUE 1 2001 Johannesburg See on map Activity type Higher or Secondary Education Establishments Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Total cost € 45 000,00 Partner Partner organisations contribute to the implementation of the action, but do not sign the Grant Agreement. PWANI UNIVERSITY Kenya Net EU contribution € 0,00 Address MOMBASA MALINDI ROAD 80108 Kilifi See on map Activity type Higher or Secondary Education Establishments Links Contact the organisation Opens in new window Website Opens in new window Participation in EU R&I programmes Opens in new window HORIZON collaboration network Opens in new window Total cost € 135 000,00