Skip to main content
European Commission logo print header

Social and innovative Platform On cultural Tourism and its potential towards deepening Europeanisation

Descrizione del progetto

Un nuovo approccio innovativo al turismo culturale

L’Europa rappresenta una meta turistica culturale di rilievo grazie a un notevole patrimonio culturale, che comprende musei, teatri, siti archeologici, città storiche e siti industriali, così come la musica e la gastronomia. Il progetto SPOT, finanziato dall’UE, si propone di sviluppare un nuovo approccio per comprendere e affrontare il turismo culturale e per promuovere lo sviluppo di aree svantaggiate. In particolare, individuerà i livelli di dati e trarrà profitto dalle prassi esistenti. Il progetto esplorerà forme emergenti di turismo culturale, identificando le opportunità e le strategie di sviluppo che consentono alle popolazioni locali di trarre vantaggio dalle loro preziose risorse culturali. Il progetto SPOT coinvolgerà accademici e parti interessate per lo sviluppo di proposte politiche e generalizzerà gli insegnamenti tratti tramite uno strumento innovativo, per assistere i responsabili delle politiche e i professionisti.

Obiettivo

Cultural tourism is changing. The traditional forms still exist – museums, art galleries, landscapes, historical sites, festivals – but both cultural destinations and the tourists are under transformation. Many ‘cultural tourists’ see themselves neither as seeking culture nor as tourists; there is increasing evidence of people seeking to experience culture rather than merely observing it. That is: agri-tourism where visitors want to experience rural life; people wanting to visit the actual venues of TV crime thrillers; culture being explored by those using themed routes in winery regions or via pilgrimage. These trends provide opportunities to both revitalise poorer and rural areas through economic and social development while protecting local cultures and landscapes. The project brings an extension of existing policies and the promotion of new approaches. The project’s aim is to develop a new approach to understanding and addressing cultural tourism and to promote development of disadvantaged areas. Based on an Innovation Tool and digital technology the project identifies layers of data and capitalise on existing practice, explores emerging forms of cultural tourism, identifies opportunities and develop strategies allowing local people to gain local benefit from their precious cultural assets. The project uses case studies across 15 European regions, consolidates definitions of ‘cultural tourism’, engages academics and stakeholders in developing policy proposals in practice and posits means of generalising the lessons via an Innovation Tool to assist policy-makers at all levels as well as practitioners. Positive and negative aspects of cultural tourism exist; a balanced development path needs to be sought. The project will help to identify themes and areas where intervention at local, regional, national and European levels may assist in achieving successful developments, it will help in managing that balance and offering solutions.

Invito a presentare proposte

H2020-SC6-TRANSFORMATIONS-2018-2019-2020

Vedi altri progetti per questo bando

Bando secondario

H2020-SC6-TRANSFORMATIONS-2019

Meccanismo di finanziamento

RIA - Research and Innovation action

Coordinatore

MENDELOVA UNIVERZITA V BRNE
Contribution nette de l'UE
€ 399 564,03
Indirizzo
ZEMEDELSKA 1/1665
613 00 Brno Sever
Cechia

Mostra sulla mappa

Regione
Česko Jihovýchod Jihomoravský kraj
Tipo di attività
Higher or Secondary Education Establishments
Collegamenti
Costo totale
€ 399 564,03

Partecipanti (14)