Description du projet
Soutenir les médias européens à l’ère de la révolution numérique
La révolution numérique a ouvert de nouveaux domaines pour l’industrie des médias, car davantage de possibilités sont désormais disponibles pour le secteur. Les médias d’aujourd’hui se tournent vers les solutions numériques et exploitent les environnements des réseaux mobiles et sociaux. Cependant, pour attirer l’attention, ce nouvel écosystème nécessite une concurrence plus intense, ce qui implique le développement de nouvelles approches de conception, de distribution et d’utilisation des médias. Le projet MediaMotorEurope, financé par l’UE, entend promouvoir des solutions capables de relever des défis tels que la désinformation, l’accessibilité et l’utilisation des données. Il vise à former des innovateurs technologiques européens de haut niveau qui aideront les médias de l’UE à faire face à ces gageures d’un nouvel ordre et à concevoir l’avenir de l’industrie. Le projet a créé un programme spécifique de soutien et de mentorat pour les entreprises en démarrage et à fort potentiel d’expansion dans le secteur des médias.
Objectif
Nowadays the media sector is moving towards an increasingly digital, mobile, and social media environment with more intense competition for attention; leading to disruptions in the creation, distribution and consumption of media. The media and creative industry in Europe is facing major challenges. Development of deep tech solutions targeting the market have the potential to help EU's media and creative industry to become an even stronger sector.
MediaMotorEurope (MME) will boost solutions that can address challenges such as misinformation, accessibility, user interfaces and use of data. Its goal is to nurture high-potential European deep tech innovators, solving today´s most prominent media industry challenges and support them in building the media solutions of tomorrow.
To succeed in this challenge, MediaMotorEurope brings together 4 distinct ecosystems in 4 different countries across Europe: Two dedicated media hubs and two strong innovation hubs. Together with European networks of investors and startups, this will ensure that DeepTech StartUps/ScaleUps have access to the resources and prospective clients they need to succeed in accessing the market.
In order to support high-potential startups and scaleups in the ecosystem, MME has constructed a dedicated support and mentoring programme. Engagement activities and ambitious selection criteria based on a SWOT analysis will provide the most promising startups with 6 month of intensive support and coaching from MME experts. This MME programme will be repeated 3 times, having the ambition to select and support a total of 60 startups throughout the project. The ambition is that each of the selected innovators will have 3 potential clients in their books by the end of the six-month support period.
MME will host and attend a series of events to boost the visibility of the DeepTech solutions provided by the programme participants, creating even more opportunities to bring strong European innovations to the market.
Champ scientifique
Programme(s)
Régime de financement
IA - Innovation actionCoordinateur
1043 Bruxelles / Brussel
Belgique