Media Motor Europe

The digital revolution opened new fields for the media industry since more possibilities are now available for the sector. Today's media turn to digital solutions and exploit the mobile and social media environments. However, the new ecosystem requires more intense competition for attention, which means new approaches to design, distribution and media use. The EU-funded MediaMotorEurope project intends to promote solutions able to face challenges such as misinformation, accessibility and data use. It aims to train and educate high-level European tech innovators who will support European media to face new challenges and design the future of the industry. The project has created a specific support and mentoring programme for high-potential media start-ups and scale-ups.