Periodic Reporting for period 1 - EVIE 2.0 (A slow release insemination that doubles the success rate of the most common first line treatment of infertility.)
Berichtszeitraum: 2019-12-01 bis 2020-02-29
The low success rate of IUI often leads to the early use of high risk, expensive IVF treatment. IVF is a complex, highly invasive procedure involving drug therapy (with possible adverse side-affects) to induce ovulation and close monitoring which help to boost its success rate to 32.2%. Risk factors include ovarian hyperstimulation syndrome, ectopic pregnancy, multiple births, premature delivery and low birth weight. Women undergoing IVF treatment also run a fourfold risk of developing borderline ovarian cancer.
At Fertiligent, we wanted to explore the possibility of developing a first-line infertility solution as safe as IUI but with the success rate of IVF. Muharib, Gadir & Shaw demonstrated that slow release insemination (SRI) is an advanced alternative to regular Intrauterine insemination (IUI) by more than doubling the success rates. This study led to the concept and development of EVIE, our wearable/portable low cost, successful first-line treatment to infertility.
The financial feasibility review showed a forecast of generating revenues of €74.3 million by 2027 and a net profit of €22.7 million. It showed we would have a positive cash flow from 2025, the year in which we will expand to the US market. The ROI based on the cost of our next innovation project is 11.3 based on cumulative profit. It also revealed the need to increase the team by 67 new employees, with growth in management, sales, R&D and administration required.
The commercial feasibility highlighted the importance of the European and US market. The rising infertility rates in both regions and patients being more receptive to artificial insemination technologies means they are the two largest artificial insemination markets. We completed a top down analysis using IUI cycles as a way of identifying our addressable market in these regions. We discovered the potential IUI caseload in the EU to be 2.92 million in the EU and 2.8 million in the US (totalling 5.72 million annually). Owing to its superiority over standard IUI treatment at very similar cost, EVIE 2.0 will disrupt this caseload and capture a growing percentage of the procedure across both regions. We will begin commercialization in Europe in 2023. We will work with infertility medical device specialist distributors to reach our customers, Fertility clinics. We will initially focus on finding distribution networks in the top five countries in Europe by ART volume - UK, Germany, France, Italy and Spain.
The EVIE 2.0 device will become the first-line fertility treatment of choice as it is as easy to use, affordable and more than doubles the pregnancy success rate of IUI. Crucially, that success is attributed in large part to increasing the number of sperm reaching the fallopian tubes, something we have further incorporated into the EVIE 2.0’s design. The low cost and increased success rate position EVIE uniquely in the market as the most cost-effective infertility solution : the cost per pregnancy almost halved, just €5300 compared to €11,300 (IUI), and roughly one quarter of the cost of IVF at €20,200. In addition, EVIE is non-invasive and uses 100% of the prepared sperm.