In essence, our solution introduces a novel microwave-based contrast mechanism in endoscopy. MiWEndo offers faster and more accurate diagnoses, benefiting an aging population facing increasing colorectal cancer rates. It levels detection rates among endoscopists, regardless of expertise, reducing uncertainty in medical decisions. Additionally, its adoption aligns with trends, providing visibility and prestige. The device also provides cost-effective, permanent treatment options, cutting both direct and indirect costs. By addressing current protocol inefficiencies, it streamlines treatments and offers reimbursement options, making it a significant advancement in colorectal care.
MiWEndo’s socio-economic impact quantified with SROI method is 9.8. Social value is nearly 10 times higher than the investment needed. Our main goal is to prevent the 8% of colorectal cancers are originated by poor diagnosis, saving 87,000 lives/year in Europe.