The project’s main goal is to set-up a large-scale conference about the role and relevance of EU-policies and EU-funded projects in the area of climate observation and their contribution to the implementation of the Green Deal.
The Conference takes place 21 and 22 of April 2021 and it will be fully online, with a moderator in a virtual studio designed to create a dynamic visual experience. Relevant stakeholders from international organisations, academia, large industries, SME’s, research centres and policymakers, as well as civil society are brought together and encouraged to have an open debate around climate actions and space related activities.
Following the main goals of the Portuguese Ministry of Science, Technology and Higher Education, the consortium, established the concept for the conference and the agenda main blocks. These follow the reasoning around the understanding of environmental changes, adaptation and mitigation measures, where research and innovation, industry and youth engagement bring fundamental perspectives.
To get a broad vision from international experts in the climate-space domains, relevant speakers involved in these themes were identified, selected and contacted to join the discussion and provide own experience and viewpoint.
The conference is animated by a professional moderator and a specialised company is responsible for the streaming and virtual conference room.
For reaching-out the main target groups, complementary tools and channels are used and a visual identity reflects the essence of the synergies between Climate-Science-Space-Innovation-economy. The conference website (www.climatesciencespace.eu) is the main window of the event with a menu bar guiding to content information and materials, including for registration. Social networks (LinkedIn, Twitter and YouTube) are also used to engage with stakeholders and the partners have been cross-posting on their social media platforms, optimising and contributing to a more dynamic traffic. Moreover, to increase the knowledge about the EU funded programs and activities in this domain, video testimonials from several I&D projects and initiatives in the space-climate area were recorded.
As complementary measures, media channels have been used, both in Portugal and in Brussels (EURACTIV and POLITICO), to enhance the coverage and for awareness raising about the Portuguese initiatives and entities connected with space activities.
Finally, considering the virtual format of the event, the organises imagined a simulated physical experience in Portugal by sending a hand craft coffee break box with some typical delicatessens from traditional Portuguese stores to the first 100 registrations. This initiative was very appreciated and seen as the typical Portuguese warm welcome.