Periodic Reporting for period 1 - HeyEducation (hey!Education: Breaking Classroom Communication Barriers)
Periodo di rendicontazione: 2018-09-01 al 2018-12-31
A complete Educational Technologies market analysis, including the identification of key stakeholders, competitors and main risks. A successful FTO study was carried out for our main geographical areas. As well, we established our exploitation strategy draft, including the refinement of our business plan and commercialization strategy. We estimated our Total Available Market to be 37.7 million devices only in European academic institutions. Our identified main target customers are public and private education administrators. Our target geographical areas are Spain, Italy, UK, and France. Our revenue model is based on direct sales (hey!U) and annual licenses (hey!C). MySQL database management system, HTTP protocol, Bluegiga TI chipsets, Azure Cosmos Database are some of the identified enhancements that we will implement during project execution. A successful pilot comprising 100 hey!U unit was carried out in a Spanish primary school in Madrid.