The GNSS.asia initiative has been supporting EU industry and driving EGNSS adoption in Asia since 2012. GNSS.asia has established itself as a key player in Asian GNSS Ecosystems, as a credible broker for Multi-GNSS opportunities and as a unique platform for supporting international cooperation in GNSS. As a result, it strengthens European Space industry and supports the EU Space Programme and the EU’s space and economic diplomacy in Asia.
The Asia-Pacific region is home to the highest coverage of GNSS constellations in the world. Its booming economies feature a rapidly growing consumer base and a large potential of GNSS- and space-enabled applications, accompanied by an increasing share of local R&D and technology innovations. Asia is nearly indispensable for companies and SMEs with ambitions to internationalise their GNSS-based product or service.
However, aspiring exporters often face a series of unexpected obstacles. These range from politicised procurement markets and market access barriers, to differences in local business cultures, complex market dynamics and an opaque legislative and standardisation framework. Such obstacles can be circumnavigated with the right knowhow and access to local key stakeholders.
At the same time, institutional relations can be challenging, with rapid developments and growing ambitions from states in Asia. This is exacerbated by the ongoing industrial revolution, and the possibility of sensor fusion and cross-fertilisation with technologies such as 5G, AI and IoT, and avariety of downstream innovations. GNSS.asia assists the European Commission and GSA in driving its institutional relations with Asia, while keeping the pulse of the local GNSS industry and market opportunities
GNSS.asia nurtures a community of EU industrial partners, flags new trends, prepares the ground for EU institutions’ relations work in Asia and is also recognised as a trusted partner by Asian industry, institutions and associations.
GNSS.asia’s three main objectives are:
• Drive Industrial partnering
• Foster EGNSS Market Uptake
• Capture Trends & Innovations
GNSS.asia4 builds on past successes and the well-established and highly committed team of European and Asian professionals in India, China, Taiwan, Korea, Japan and South-East Asia which will provide a return on investment in terms of capacity built, awareness raised and industry supported. GNSS.asia4 has been widening its geographic reach to the Pacific region (Australia and New Zealand).
