Description du projet
La diffusion du sport en direct augmentée
La prochaine fois que vous regarderez un évènement sportif en direct à la télévision, prenez un moment pour imaginer ce qu’il se passe en coulisses. Peu de personnes réalisent que la production du sport en direct est compliquée et onéreuse. En réalité, il s’agit de l’une des tâches les plus difficiles d’un point de vue technique pour toute équipe de production. Le projet OZeye, financé par l’UE, fournira la technologie destinée à rendre la production d’évènements sportifs moins exigeante en termes d’infrastructures et moins coûteuse. Le projet entend développer un système automatisé qui comprend des technologies logicielles pour contrôler à distance des caméras robotisées et permettre la production sans personnel de matches de football. Cette nouvelle plateforme de diffusion est alimentée par une technologie de réalité augmentée, afin de recréer l’atmosphère d’un match de football en direct de manière réaliste. En outre, contrairement à la situation actuelle, OZeye offrira à des milliers de clubs de football locaux en Europe l’opportunité d’avoir leurs matches produits et diffusés; facilement et à un prix abordable.
Objectif
OZ Sports has pioneered a production and broadcasting platform called OZeye, by using cutting-edge software technologies to remotely control camera robotics, and to enable unmanned production of football games to convert them into multi-formatted video streams for various platforms. Our automated solution results in 90% cost savings while providing 4K/UHD video quality that exceeds state-of-the-art. Our broadcasting ecosystem incorporates an experience-rich environment, where football fans connect using their mobile devices. This experience-rich ecosystem will generate fan engagement and adherence to the platform, powered by Augmented Reality technology to recreate a realistic atmosphere of attending a live football game. Today’s production and broadcasting solutions are a perfect fit for the best sponsored and monied football leagues and clubs of Europe - less than 1% off all the football played on the continent. This leaves at least 11,900 European clubs without an opportunity to grow their fan base and earn revenues to auto fund their development. OZeye gives these local clubs the means to produce and broadcast their football matches to a worldwide audience. Our broadcasting platform opens the doors for any fan anywhere to watch their team at their leisure and convenience for the first time ever.
Recently, we have seen the rise of digital broadcasters, though they still target the same segment of footballing leagues as the traditional linear TV networks had done before them for the past decades. If some of them incorporate automation in their production, they still do not provide a better-quality result for the viewing public, which we do, by addressing the whole value chain is what makes OZeye different.
By the fourth commercialization year, we expect to install OZeye at 907 venues, which translate into 60+ leagues, generate a revenue of 84,436,000€ and create 138 jobs position to thrive in sports media and continue disrupting the sector.
Champ scientifique
- engineering and technologyelectrical engineering, electronic engineering, information engineeringelectronic engineeringsensorsoptical sensors
- natural sciencescomputer and information sciencesartificial intelligencecomputer vision
- social sciencessociologyindustrial relationsautomation
- natural sciencesbiological sciencesecologyecosystems
- natural sciencescomputer and information sciencessoftwaresoftware applicationssimulation software
Programme(s)
Régime de financement
SME-2 - SME instrument phase 2Coordinateur
101 REYKJAVIK
Islande
L’entreprise s’est définie comme une PME (petite et moyenne entreprise) au moment de la signature de la convention de subvention.