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Red and White: The Globalization of Wine in the Anthropocene

Project description

Exploring the impact of climate change on wine

Led by the EU market, the global wine industry is becoming increasingly internationalised and reliant on scientific and technological processes to manage production and quality. In the EU, a top priority is to make producers even more competitive – enhancing the reputation of European wines and expanding market share both in the EU and outside. How has science and technology been leveraged to expand the wine industry globally, improved the quality of wine and shaped the flavor of wines? How has climate change shifted the taste of the wines? The EU-funded Red and White project will answer these and other questions. The research will draw from historical studies of science and technology, particularly the theory of a historical palate, and extend to digital history and material cultural studies.

Objective

The overarching question Red & White asks is how has science and technology been leveraged to expand the wine industry globally in the 20th and 21st centuries and how has that shifted the taste of the wines as the climate warms? Answering this question requires a set of interdisciplinary methods. My training in the history of science and technology as well as my work in sensory history (particularly my theory of a historical palate) only allows me to answer part of the question. To fully answer the question, I need to develop new skills in digital history and material culture studies that are firmly rooted in the environment, which is why UiS it the best place for me to train and carry out the project. Given its interdisciplinary focus and contemporary implications, Red & White will appeal to a number of diverse communities including academics, industry professionals, hospitality managers and the general public to better understand how the climate crisis is reshaping the industry and the flavor of wine across the globe.

Fields of science (EuroSciVoc)

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Keywords

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Programme(s)

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Topic(s)

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Funding Scheme

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MSCA-IF - Marie Skłodowska-Curie Individual Fellowships (IF)

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Call for proposal

Procedure for inviting applicants to submit project proposals, with the aim of receiving EU funding.

(opens in new window) H2020-MSCA-IF-2019

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Coordinator

UNIVERSITETET I STAVANGER
Net EU contribution

Net EU financial contribution. The sum of money that the participant receives, deducted by the EU contribution to its linked third party. It considers the distribution of the EU financial contribution between direct beneficiaries of the project and other types of participants, like third-party participants.

€ 214 158,72
Address
KJELL ARHOLMS GATE 41
4021 Stavanger
Norway

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Region
Norge Vestlandet Rogaland
Activity type
Higher or Secondary Education Establishments
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Total cost

The total costs incurred by this organisation to participate in the project, including direct and indirect costs. This amount is a subset of the overall project budget.

€ 214 158,72
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