Descrizione del progetto
Una grande spinta per la soluzione micromercato
La pandemia di COVID-19, che non ha precedenti, ha accelerato il passaggio al commercio elettronico, in particolare per i settori dell’elettronica e dell’editoria. I rivenditori fisici tradizionali hanno bisogno di innovazioni per mantenere i loro margini di profitto e i loro clienti. Il progetto MiMEX, finanziato dall’UE, ha sviluppato una soluzione basata su scaffali intelligenti e spazi intelligenti collegati. Il progetto propone l’automazione dei controlli del distanziamento sociale secondo i protocolli di sicurezza regionali sfruttando algoritmi di apprendimento profondo e sensori a basso costo per soddisfare i requisiti di scelta e disponibilità dei prodotti. MiMEX è una soluzione di micromercato hardware e software che monitora la sicurezza degli acquirenti, traccia i prodotti richiesti dai clienti in tempo reale all’interno di un negozio e agevola il pagamento intelligente e sicuro con sistemi di versamento anticipato.
Obiettivo
The retail world is going through a period of strong evolution, accelerated by the ongoing COVID-19 pandemic. E-commerce has been shown to be a pillar of society and through necessity it outperformed physical shop retail in many product sectors, e.g. electronics, books. To cope with new social distancing measures being enforced by nearly all countries, in the near future traditional bricks-and-mortar retailers must introduce innovations that can help them to maintain their profit margins and support customers’ choice, access and most importantly their employees’ safety. Shoppers are demanding reduced waiting times, the possibility of buying a greater variety of products when they want them, i.e. 24-hour opening hours, and to feel safe when shopping. The solution we have developed in MiMEX, using intelligent shelves, and connected smart spaces targets these problems and opportunities. We propose to automate social distancing checks and adhere to regional safety protocols (such as wearing gloves and masks). We will exploit deep-learning algorithms and low-cost sensors to answer product choice and availability needs. We will create a complete hardware & software micro-market solution that can monitor shoppers’ safety and simultaneously track products/goods collected by customers in real-time inside a store, facilitating smart and safe checkout with bespoke payment systems. A complete monitoring system will make it possible to offer high-value services such as exhausted product alarms, attempted thefts or display-shelf tidying requests to retailers.
Campo scientifico
- medical and health scienceshealth sciencespublic healthepidemiologypandemics
- social scienceseconomics and businessbusiness and managementcommercee-commerce
- medical and health scienceshealth sciencesinfectious diseasesRNA virusescoronaviruses
- engineering and technologyelectrical engineering, electronic engineering, information engineeringelectronic engineeringsensors
- natural sciencescomputer and information sciencesartificial intelligencemachine learningdeep learning
Parole chiave
Programma(i)
Argomento(i)
Meccanismo di finanziamento
IA - Innovation actionCoordinatore
38123 Trento
Italia