Description du projet
Comprendre l’impact des offres numériques-physiques sur les industries
Les industries recourent à la numérisation pour réduire la consommation de ressources et améliorer la fiabilité opérationnelle. Il s’agit de participer à des écosystèmes commerciaux interprofessionnels et d’utiliser les données numériques pour relier différentes industries. Soutenu par le programme Actions Marie Skłodowska-Curie, le projet ECOdig s’appuiera sur la stratégie, les systèmes d’information et la théorie organisationnelle pour établir un cadre qui explique comment les organisations se servent des données numériques pour créer des offres numériques-physiques couvrant plusieurs industries. Il est essentiel de comprendre la manière dont les organisations exploitent les données numériques pour pénétrer et naviguer dans les industries afin d’empêcher la domination excessive des plateformes technologiques, étant donné la nature distincte de la concurrence numérique par rapport aux stratégies traditionnelles. ECOdig recourra à des entretiens, à des observations et à des documents d’archives recueillis auprès de deux écosystèmes numériques qui travaillent activement à une double transition numérique/verte.
Objectif
Digitalization of industry, such as smart industry solutions, promises society sustainability and prosperity. To reduce resource consumption and increase operations’ reliability, organizations deploy digital technologies to monitor, control, optimize, and automate existing physical operations (e.g. sensors in factories for efficient production, maintenance, and IoT services). This often requires organizations to build or join industry-spanning business ecosystems, where the data-layer of the digital-physical offerings acts as “portal” connecting organizations across different industries (hardware/engineering, software/IT). Yet, we know little about how digital data enable these connections and how this shapes competitive dynamics. Furthermore, organizations have different origins, sizes, and structures, which fuels innovation but also confers unequal opportunities. This poses challenges to policymaking, because the emergence of industry-spanning ecosystems redistributes market dominance, so that powerful incumbents may block initiatives to remain dominant. To avoid a build-up of power by a few tech-platforms (e.g. Google, Amazon), we need to understand how different types of organizations use digital data and how differences shape ecosystem emergence and management. This is important, because competition based on digital data likely takes different forms than “traditional” strategies.
Building on strategy, information systems, and organizational theory, this project develops an inductive framework to explain how digital data allow organizations to devise digital-physical offerings that straddle multiple industries. Based on interviews, observations, and archival materials in two digitalizing ecosystems that tackle this twin digital/green transition, this research answers the question: how does the digital data layer of digital-physical offerings allow organizations to enter and traverse industries, and what are the organizational and strategic implications?
Champ scientifique
- natural sciencescomputer and information sciencesinternetinternet of things
- natural sciencescomputer and information sciencessoftware
- engineering and technologyelectrical engineering, electronic engineering, information engineeringelectronic engineeringsensors
- engineering and technologyenvironmental engineeringenergy and fuels
Mots‑clés
Programme(s)
- HORIZON.1.2 - Marie Skłodowska-Curie Actions (MSCA) Main Programme
Régime de financement
HORIZON-TMA-MSCA-PF-EF - HORIZON TMA MSCA Postdoctoral Fellowships - European FellowshipsCoordinateur
1081 HV Amsterdam
Pays-Bas