The European Handbook of Management Consultancy

A comprehensive guide to all aspects of management consultancy in Europe has been compiled by a European consortium of advisory bodies established under the Community's INNOVATION programme. The European Handbook of Management Consultancy (780 pages), sponsored by the European...

A comprehensive guide to all aspects of management consultancy in Europe has been compiled by a European consortium of advisory bodies established under the Community's INNOVATION programme. The European Handbook of Management Consultancy (780 pages), sponsored by the European Commission, provides a standardized approach to the process of management consultancy for SMEs in Europe. It will be an indispensable guide for SMEs to develop a coherent innovation strategy to compete in the global economy.

The Handbook notably provides best-practice advice on the link between the new technologies and strategic planning for consultants throughout Europe. It offers management consultants a complete source of practical information on all aspects of consultancy, including:

- An overview of new management concepts;
- Critical advice on how to conduct a diagnostic analysis of an organization;
- Key success factors in developing a coherent strategy;
- Practical measures for project implementation;
- Concise descriptions of the core functional areas, such as finance, marketing, operations, human resources management, information technology, product development and others.