Many initiatives in the field of science communication rely on one-off events and lack systematic impact measurement. Thanks to the integrated evaluation model developed within our project, we have enabled the simultaneous integration of experience-based learning, researcher-student interaction, and comparative impact assessment, filling a gap in this area. Therefore, the most important contribution of our project is the creation of an evidence-based and repeatable methodological framework that allows for the measurement of the impact of science communication activities in different socio-geographical conditions.
To measure the impact of the field activities, standardized surveys were administered to students after each event, supported by a systematic data collection and impact assessment approach. The data obtained were analyzed by evaluating quantitative indicators (knowledge acquisition, interest in science, career awareness) together with qualitative findings obtained from the thematic analysis of open-ended responses. The application of the same measurement tools across all regions enabled the creation of a comprehensive dataset that allowed for comparative analysis between regions with different socio-economic conditions and levels of access to the sea.
Standardized questionnaires and qualitative feedback show a significant increase in students' knowledge levels, curiosity, and interest in scientific careers related to marine and underwater sciences. Regional comparisons revealed that the model could produce similar results in different socio-geographical conditions. Activities in inland areas represented the first scientific contact for most students, while in coastal areas, everyday marine experiences were transformed into a scientific framework.
Analyses also showed that the most impactful content was technology-based applications. Underwater robots, exploration vehicles, and scientific equipment were particularly popular among students. Underwater archaeology and cultural heritage narratives also left a strong impression on students. For our project to have a lasting impact, it is crucial to maintain collaboration between researchers and educational institutions. Sharing the methodological approach developed within the project through academic publications is also planned. This will contribute to the field of science communication.
In a nutshell, SCIENCEinBLUE has succeeded in creating a science communication model based on direct interaction between researchers and students, educators, and the public, and whose impact can be systematically measured. The dataset and methodological framework created within the project serve as an important reference for future science communication initiatives.
