"This covers the first annual period of the MPAT project from December 2015 to December 2017.
In this time period the project identified a set of typical use cases and scenarios, derived requirements for the MPAT editor from this, developed a consistent design for the UI and implemented a functional MPAT editor and a set of support tools.
Using early versions of the MPAT editor, the project created small showcase applications for the IFA entertainment fair in Berlin and the HD Forum Italia Conference, both in early September and October, respectively.
Based on the experiences from these showcase applications, the MPAT editor was further improved and used to create the first large pilot application for the MPAT project, the HbbTV supporting material for the Band Camp Berlin TV series produced by RBB and broadcast Germany-wide via the public broadcasting channel aimed at children and adolescents, named KiKa.
To increase visibility and awareness in broadcasters, creative content creators and other stakeholders, MPAT presented demonstrations and showcases early in the project lifetime on relevant industry fairs and events.
In the second year of the project, the focus was on using MPAT for creating pilot applications, using these applications for broadcast and industry events and improving MPAT for use in daily broadcast production by feeding back experiences from content creators into the implementation.
Applications created in addition the the initial ""Band Camp Berlin"" Application, included the ""TgCom"", ""Sport Mediaset"" and ""Meteo.it"" application, comprising the initial offering of on-air HbbTV applications in Italy by Mediaset, as well as the ""Brandenburg Aktuell"" anniversary and the ""Täter Opfer Polizei"" applications by RBB. In addition to these on-air applications, various other applications have been created for individual events (like the IFA or the MPAT workshop) and for experimental use, as the ""Tower"" app at the University of Lancaster.
Primary dissemination channels for the projects were all broadcast industry events and exhibitions, where MPAT was present, usually with an application or editor demonstration. These events included IFA, IBC, Fachtagung FKTG, EBU Broadthinking, NAB, Changing the Picture, HD Forum Italia and the HbbTV Symposium. In December 2017, the project organized a workshop at IRT in Munich to present MPAT in a hands-on tutorial to representatives of German broadcasters.
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