research so far indicates clearly that there is a clear gap between the needs of NGOs and how CSR is practices by organisations. Both parties understand the importance of CSR but the misalignment inhibits the correct administration. Our solution is split into three phases, Assessment, Implementation and Management for both Companies and NGOs. Through the Assessment phase we identify how a company can create value for the society, through collaboration with the NGOs subscribed with us. We also assess the needs and values of the NGOs to create a domain for the NGO which would later be matched to that of ‘matching’ organization. This assessment is done, online using a ‘survey style’ software tool we have developed, on a regular basis to ensure the data we have is valid for both sides.
When it comes to implementation, we use the data collected to come up with matching ‘entities’. An entity could be a skill (eg. Civil Engineering Skill), a service (eg. Transport), a principle (eg. Reducing Water Consumption) or a resource (eg. Land). This way we develop and cater for CSR initiatives spread across different organisations and aligned with the core business strategies of the organisations and in line with the requirements and aims of the NGOs.
Finally to close the gap, we also provide management services including, most importantly a metrics dashboard whereby we aim to quantify the value of the CSR initiative. This is required, by law, for both the NGO and the Companies (>500 employees) for financial reporting purposes. We also provide management for the CSR initiative itself facilitating the collaboration between the NGOs and the companies.
through our innovative solution, we offer the opportunity of servitisation of CSR (Creation, Design, Implementation and manage within companies and organizations, and aim to increase the benefits to both companies and NGOs,encouraging a more collaborative economy. Companies will greatly benefit from structured CSR programs as CSR emerged as an increasingly important aspect in recruiting Millennial and increasing Employee Engagement.