During our 6 months project we developed a strategic industrialisation plan in order to launch TETRANE’s solution and reach new business opportunities. Considering that there is a significant market interest in TETRANE’s solution, defining a strategic industrialisation plan is a key point for the development of the company and extremely important to reach the market and start selling the new solution. However, the novelty of our technology forces us to gain trust from our potential customers and end-users by proving them its efficiency. In a first phase, our communication regarding our technology will be limited in order to protect our innovation, a matter of strong concern for TETRANE. After defining those points, we have elaborated an industrialisation plan by:
1) Positioning TETRANE’s solutions within business opportunities identified;
2) Identifying goals and objectives to reach industrialisation steps;
3) Setting-up the actions to implement our industrialisation plan.
At the European and international level, TETRANE has widely communicated about his solution and the potential of its technology has been recognized from several groups of experts. In that way, TETRANE insure its technology’s dissemination but also the feed-back of Cyber Security specialists.
The achievement of SME Instrument phase I gave us the possibility of establishing a proof of concept according market’s needs for industrialisation and a market validation to better analyse the impact of its devices on its customers and on its commercial development.
